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Marketing Lead - Full Time

İstanbul (Hybrid) Full Time
  • Doktar Technologies is an Agritech company with offices in Istanbul, Izmir and the Netherlands, aiming to improve food systems through intensive use of data and data driven decisions. To fulfill its purpose, Doktar delivers a palette of digital services to the entire agricultural value chain. Doktar is positioned as a one-stop shop for digital agriculture solutions, developing and delivering a set of services based on emerging technologies, such as remote sensing, internet of things, machine learning and artificial intelligence.
    We work with passion to transform global agriculture and food systems to enable healthier, more accessible food and provide solutions to fight climate change and enable sustainable development.
    We are looking for a Marketing Lead who shares the same passion and who will develop and execute our marketing strategy, lead the team and deliver outstanding role to our global marketing efforts.
    Roles & Responsibilities
    • Provide guidance to marketing department members by evaluating and developing marketing strategies.
    • Develop and execute strategies to build brand awareness in the target markets and drive product penetration in each market.
    • Develop and execute marketing action plans for each product.
    • Lead marketing communications, event marketing and social media marketing.
    • Lead, analyze and improve digital marketing and performance marketing activities.
    • Lead, analyze and improve SEO and content marketing efforts for each of our brands.
    • Effectively manage marketing spend and continuously improve RoI.
    • Build a high performing, highly motivated and winner marketing team.
    • Communicate marketing plans with the entire organization.
    Key Skills & Qualifications
    • Native-like written and spoken English.
    • Excellent communication skills
    • Good command of MS Office applications.
    • Strong structured thinking, strategy development and execution skills.
    • Excellent leadership skills.
    • Capability to work with different teams simultaneously.
    • Ability to adapt quickly in a fast-paced, start-up environment.
    • Self-motivated, multi-tasker, and demonstrated team-player.
    • Well-organized, methodical and detail-oriented professional who is capable of identifying problems, taking initiative to propose solutions, and successfully executing plans.
    What we offer
    • An interesting and highly responsible job in a young and interdisciplinary team;
    • Participation in national & global-scale projects;
    • Professional development opportunities;
    • Hybrid work pattern;
    • Company shares options;
    • Private health insurance covering family members under 22 years;
    • Monthly lunch fee (vouchers);
    • Performance-based yearly bonuses.
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